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Rap Sensation Sho Madjozi Signs International Record Deal

by Dyesek Admins

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Award-winning South African rapper, Sho Madjozi tagged "a new kind of global pop star" by the New York Times, has officially been signed to a US record label, Epic Records.

The Afrobeats artiste dropped her first debut in 2017 drawing the attention of many through her unique rendition of the Xitsonga lyrics, her colorful fashion style, and her hairstyles. Her songs "John Cena" and "Huku" have gained over a million streams on Spotify, this, however, brought her the attention of Beyonce and Ed Sheeran, with whom she shared the stage, at the 2019 Global Citizen Festival.

This year Sho was nominated for the BET Award in the category of "Best International Arstiste" for the second time (she won in 2019). She was also invited to be a guest in a show called "The Kelly Clarkson Show" in the US in November 2019, where she met actor and WWE legend "John Cena" during the performance of the song she named after him.

The Chairman and C.E.O of Epic Records Sylvia Rhone said the label was proud to have the musician on board in collaboration with Sony Music Entertainment Africa(SMEA).

"We're working at a special company at a special time and we couldn't be prouder than we are of our star Sho and her big sister Sylvia for partnering to make this happen", said Sean Watson, Managing Director of SMEA. Rhone added "African artistes are enjoying an unprecedented level of visibility in music and Sho Madjozi is beautifully waving the flag of South Africa. She is bold, brilliant, and remarkably talented and her music embodies all that is special about her homeland. We're honored to have her as the newest member of the Epic family."

The post also revealed that Sony Music Entertainment Africa will support its sister label by working with Madjozi, as she's set to drop her debut single for Epic Records.

Taking to social media, the exceptionally gifted artist was proud to share the news. "You're looking at the newest signee at Epic Records US!! Iyah", this was captioned with a picture of herself.

South Africans could not contain their joy as congratulations kept rolling in. Sho amongst other African artistes keeps taking Afrobeats beyond the shores of Africa. 

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